Meet the Team


Scott Buss

Founder & President of Alexa Electronics

As an entrepreneur, inventor and designer, Scott has reinvented the alarm clock industry with his Time Share Alarm Clock. His keen sense of simplicity in product development has driven the design behind the Timeshare product. He has created a new value in the way an alarm clock is experienced. With current technology integration for smartphones, Scott has created a product that will change the customer hotel experience as well as the home experience. Scott’s past endeavors includes the trades arena that have evolved his business knowledge of design and product development.

Bob Bradley

Publicity and Marketing

Bob Bradley is a public relations and marketing executive with over 12 years of industry experience. Prior to starting Bradley Public Relations & Marketing, he owned multiple small businesses and has helped hundreds of clients achieve success through quality media relations and strategic marketing planning.


Paul Schmidt

Information Technology/Logistics

Paul has over 25 years of experience in Information Technology and Supply Chain Operations. Paul was a Partner at Accenture and led teams conducting research, business development, and engagements with clients that implemented process improvements and technology solutions. Currently, Paul is a Senior Manager of ecommerce distribution operations for one of the largest retailers in the US. Paul has an undergraduate degree in MIS and a MBA from the University of Wisconsin and Certificate in Supply Chain Management from MIT.